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Deploy a Senior Sales Team.
Zero Hiring Risk.

Get a ready-to-sell revenue squad in days. We own your pipeline and drive enterprise meetings, without full-time headcount or overhead.

What is a Fractional Sales Squad?

Hiring in-region is a gamble

Every hire comes with delay, overhead, and risk, especially when you’re entering a new market.

You risk months of salary without traction. We give you a smarter way.

First Light Squads are built to sell
Each squad pairs an outbound lead with a senior enterprise seller, embedded into your GTM motion.

We run outbound, generate meetings, and drive pipeline under your brand.

No training. No ramp. Just execution
Our squads are led by proven sellers and backed by strategy, tools, and accountability.

A fractional AE with the right model will outperform a solo hire every time.

While we sell, you learn
You get insight into buyer behaviour, message response, and channel performance. We operate transparently, so your team learns what works as we go.

Watch the Fractional Sales Squad Explainer video below (80 seconds -  unmute audio)

what you get

More Output. Better Output

Our fractional model delivers more sales activity per dollar, with better-qualified pipeline and strategic oversight baked in.

Flexibility to Scale and Adapt

No headcount commitment. Our model flexes with your stage, budget, and market learnings.

Deep Enterprise Experience

We’re not junior SDRs. Our squad includes seasoned enterprise sellers who’ve closed major deals across APAC.

Culture and Sales DNA

We match the energy and ethos of high-performance sales teams; disciplined, data-driven, and consultative.

why clients choose us

FIRST LIGHT HORIZON ABM Precision account targeting, tailored messaging, and touch sequences, to your ideal buyer personas.
REAL TIME VISIBILITY
See every touchpoint, every response, and every deal progression. Nothing is hidden. Everything is trackable.
DE-RISKED MARKET ENTRY
Pilot campaigns. Adaptable scope. Fast exits if needed.
Enter APAC with strategic control.
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"a fractional Seller, backed by outbound support and the right strategy -  will consistently outperform a solo rep trying to do it all."

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