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Deploy a Senior Sales Team.
Zero Hiring Risk.

Get a ready-to-sell revenue squad in days. We own your pipeline and drive enterprise meetings, without full-time headcount or overhead.

First Light runs outsourced B2B sales
We sell enterprise tech; whether it's  application software to line-of-business leaders or infrastructure through VARs.
We’ve closed enterprise deals at the highest level, across APAC’s most complex accounts.

We use real, experienced AEs backed by analytics, process, and an AI-enabled outbound engine

What is a Fractional Sales Squad?

Deploy real enterprise sellers. Stop gambling on hires

Hiring in-region is a risk.
Every full-time headcount brings delay, overhead, and the chance you’ve backed the wrong person.

You could spend six months onboarding someone who never gets traction.
Or you could drop experienced sellers into market next week.

 

Built around senior closers, not junior reps
Our squads are led by enterprise AEs with ten-plus years selling into APAC.
They’ve negotiated seven-figure deals, know the buyers, and understand the politics.
Each is backed by an AI-enabled outbound engine that drives meetings with the right accounts.

 

Under your brand, inside your GTM
We don’t sit on the sidelines.
We sell as you, using your domain, messaging, and ICPs.
Your buyers see a credible, local sales team. We just happen to be fractional.

 

No training. No ramp. No excuses.
This is real sales work, led by people who know how to close in this region.
We bring strategy, tools, reporting, and accountability from day one.

Lower fixed cost, higher sales velocity. That’s the value of a fractional model.

 

While we sell, you learn
You’ll see what lands, where deals stall, and how your buyers really behave.
Every message, meeting, and outcome is visible, so you can refine your GTM with real data.

 

Watch the explainer video below 80 seconds. Audio on.

what you get

More Output. Better Output

Our fractional model delivers more sales activity per dollar, with better-qualified pipeline and strategic oversight baked in.

Flexibility to Scale and Adapt

No headcount commitment. Our model flexes with your stage, budget, and market learnings.

Deep Enterprise Experience

We’re not junior SDRs. Our squad includes seasoned enterprise sellers who’ve closed major deals across APAC.

Culture and Sales DNA

We match the energy and ethos of high-performance sales teams; disciplined, data-driven, and consultative.

why clients choose us

FIRST LIGHT HORIZON ABM Precision account targeting, tailored messaging, and touch sequences, to your ideal buyer personas.
REAL TIME VISIBILITY
See every touchpoint, every response, and every deal progression. Nothing is hidden. Everything is trackable.
DE-RISKED MARKET ENTRY
Pilot campaigns. Adaptable scope. Fast exits if needed.
Enter APAC with strategic control.
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"a fractional Seller, backed by outbound support and the right strategy -  will consistently outperform a solo rep trying to do it all."

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